I get a lot of marketing emails. Usually too many, and then I end up unsubscribing or just deleting
Sending the exact same emails to everyone in your database is boring and outdated. Don’t
Jargon, stats, and sales and marketing rhetoric aside; let’s talk plainly. When we go into a
How many emails do you turn down daily? In 2018 the average open rate for e-commerce was 15%.
Two Swedish car companies, Volvo and Saab, have some great lessons in brand building. Cars are one
Generally in life the more we spend on something the cheaper it gets. A 5-pack of delicious, sugary